"For the problem of 'three hundred million yuan buying the symposium worthless', there have been heated debates inside and outside the company," the informed person said bluntly. People familiar with SAIC know that both SAIC and SAIC Group people will first think of Shanghai Volkswagen, Shanghai GM, SAIC-GM-Wuling, etc., and SAIC Motor Co., Ltd.—the huge listed company Often forgotten. From the original company framework of Shanghai Automotive, we can see the reasons. Shanghai Automotive Corporation, with a total share capital of 2.52 billion shares and a total asset of 10 billion yuan, consists of four companies, including Auto Gear Plant, China Spring Factory, and Auto Parts Factory. All-in-one is a parts and components company, although it also owns Shanghai General Motors. % of the shares, Shanghai Huizhong 50% of the shares, etc., but due to the overall lack of support for vehicle products, it seems that people always have a "less string" feeling. The car market is growing rapidly, making Shanghai Automotive even more anxious. “Inherent deficiency†has become the bottleneck of Shanghai's auto development. Zhao Fenggao, general manager of SAIC Motor Co., Ltd., said: “Because we have a large stock board and strong financing capacity, if we share 10 shares with 3 shares, we can Financing is about 5 billion yuan, but for the current parts and components companies, it seems unlikely that these funds will be digested." The transformation from components to complete vehicles has become a good solution to the problem. According to Zhao Fenggao's idea, the acquisition of Yizheng is a key step for Shanghai Automotive to turn its vehicle manufacturing into a major step. After Yizheng has become the main company of the company, its original gear factory and spring plant will be integrated according to the parts and components sector. Make the listed company form the core competitiveness based on vehicle production and R&D, and achieve the purpose of “changing the heartâ€. Informed sources have told us that Shanghai Motors has been preparing for surgery for a long time. “Fencing†Zhao Fenggao was transferred to Shanghai Auto in October 2001. Prior to this, he had been headed by Yichu GM for many years. The “everyone is a management model for managers†created by the company is sought after by all walks of life. "Relocating Zhao Fenggao to Shanghai Auto itself is a signal to strengthen this financing platform," said the relevant person of SAIC. Although Shanghai Automotive's transformation plan is exciting, in many people's eyes, the first step is to eat the Yizheng, and the risk is not small. According to people in and outside the industry, Yizheng’s performance has been unsatisfactory for many years. Even when the Saibao car was off the line in July last year, some people were surprised to say, "The original SAIC Group still has such a vehicle production base!" It is reported that Saibao is a variant vehicle based on the car platform, which is SAIC Motor. The Group introduced and digested the GM Opel COMBO model platform as a passenger and cargo vehicle. Like the passenger car, the front passenger compartment can seat 5 people in 2 rows and the rear compartment has a volume of 2.72 cubic meters. How much space does the saibao vehicle have? There are always doubts about this issue. Many people believe that when the Chinese car market has just started, this type of low-end multi-function vehicle is not the mainstream of the private car market in appearance and configuration. In some people's eyes, Saibao’s future is unpredictable. “There are many companies that make money under the SAIC Group. From this perspective, Yizheng is definitely not a good asset.†"Three hundred million yuan, is it worth?" In the operational planning, Zhao Fenggao has faced such questions many times. However, in his eyes, Yizheng's plant, equipment, land, and vehicle production experience far exceed the value of 300 million yuan. According to reports, only SAIC Motor’s investment in the Saibao model exceeded RMB350 million. "Shanghai Automotive should transform itself. If we want to build an auto factory, it will definitely be more than 300 million yuan. From the perspective of regional advantages, cost advantages, and development potential, the Yizheng project is definitely worthwhile." For Saibao this product, Shanghai Automotive's management also has its own views. “In Europe, this type of multi-purpose vehicle is very popular and the Chinese market is becoming more diversified. This type of vehicle can not only be used in the telecommunications and postal public car markets in big cities, but also can be adapted to passengers carrying small and medium-sized urban residents. Needs." It is understood that at present, Yizheng is only a small-scale production of Saibao, which is expected to increase production in the near future and is expected to reach 20,000 this year. “The acquisition of Yizheng Automobile by Shanghai Automotive is by no means an asset transfer between the two subsidiaries. It also shows the determination of SAIC Motor Corporation to promote its own intellectual property brand,†said the head of strategic planning at SAIC. In the five-year development plan of SAIC, “the production of 50,000 independent intellectual property vehicles,†and “an annual output of 1 million cars,†and “entering the world’s top 500†have become one of SAIC’s three major goals in 2007. Last year, SAIC Group has made it clear that Yizheng Auto will become its own intellectual property right auto production base. “Saibao is just a block to knock on the door.†Zhao Fenggao talked about the development of product development in the future. After the introduction of Yizheng into Shanghai Automotive, large-scale product development began, including the MPV independently developed by the SAIC Engineering Research Institute. And SUV, in the long run, will also include models developed in cooperation with foreign automotive design institutes, and may purchase foreign automobile design institutes. Yizheng Automobile has advantages in developing and producing its own brands. Some industry sources stated that the production of independent intellectual property rights vehicles in Yizheng will help reduce costs and highlight price advantages. According to their words, Yizheng Base not only has the cost advantages of Chery, Geely and other manufacturers, but also has strong backing of SAIC as a fund and technology. “Since Geely and other auto companies can build auto-property vehicles, they can all sell money. ?" It is understood that the self-development plan of SAIC Motor will start with low-grade vehicles first, and will not form a positive impact with Shanghai Volkswagen and Shanghai GM products, so as to form a more complete product chain within the group, thereby enhancing market competition and resilience. However, for the ambitions of SAIC Group, there are still a lot of cold water in and out of the industry. Some people think that the monopolization of the monopoly of the global automotive market giant seems to be irreversible. The models developed by their own R&D forces will eventually be short-lived! How far can Yizheng’s road to independent intellectual property go, is still unknown!
Yizheng Automobile Co., Ltd., which is located in Jiangsu Province, has been obscure. Since 1995, when SAIC entered the company, it hasn't changed much. For the only listed company under SAIC Motor, Shanghai Automotive Co., Ltd., with a total share capital of 2.52 billion shares, has suddenly received a The car has become a topic of concern in the industry.