Increased competition in the automotive mold market in mainland China

The vigorous development of the mold market, mold companies and product competition is also increasingly fierce, on the one hand to promote the mold industry to accelerate convergence with the domestic and foreign markets, on the other hand due to the non-standard market order, but also brought disorder between the mold enterprises.

At present, the competition in China's middle and high-end mold market is mainly the competition between China's key backbone mold enterprises and “three foreign-funded” enterprises. The competition in middle and low-end mold market is mainly the competition among private enterprises. Although the growth of international mold capital in China has brought about capital, technology, and advanced equipment, it has also put pressure on China's domestic mold manufacturing companies and exacerbated market competition. Compared with the domestic level of mold manufacturing, the multinational mold group not only possesses abundant capital, advanced technology, high-quality equipment and successful mold experience accumulated over many years, but also has the advantage of employing relatively cheap labor resources in China at the domestic mold market. The competition is ahead of many domestic mold companies. However, due to the limitations of private enterprises, mold price wars are common in the mid-to-low-end mold market competition. Many mold companies are willing to process molds at prices below cost in order to receive orders, and low prices bring low quality. It has aggravated the disorderly competition in the mold market and the mold material market, and has seriously affected the survival of some mold companies. This point deserves our attention in the industry.

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