Volvo Heavy Trucks: Taking the Service Agreement to China

On July 28, Volvo Trucks officially launched its new D13 FM/FH models in Guangzhou, marking a significant milestone in the company's commitment to innovation and customer satisfaction. During the event, Volvo also introduced the Blue Card program as part of its global Volvo Truck Service Agreement, which is designed to offer comprehensive after-sales support through three service tiers: Blue, Silver, and Gold. These plans are tailored to provide customers with reliable inspection, maintenance, and repair services, ensuring peace of mind and long-term value. The Blue Card program, now available in China for the first time, includes preventive maintenance through the Volvo Online Service Program (VOSP), regular inspections by trained technicians, software updates, free car washes, and complimentary parts such as bulbs, fuses, and Volvo motor oil. Additionally, registered users gain access to VIP services like priority access to service centers and dedicated technicians at authorized dealers. The program also offers optional add-ons, such as engine oil analysis and trailer maintenance, allowing customers to customize their experience based on specific needs. Hans Boren, Volvo’s After-Sales Service Director, emphasized that the Blue Card solution was developed with a deep understanding of China’s road transport industry and the challenges faced by small and medium-sized enterprises. He stated that the program aims to protect customer operations, enhance competitiveness, and position Volvo trucks as a strategic advantage in a highly competitive market. Looking ahead, Volvo plans to introduce the Silver and Gold programs when the time is right, further strengthening its service offerings and reinforcing customer trust. Volvo has consistently held the top position in China’s road freight logistics market for eight consecutive years, playing a key role in advancing the country’s transportation sector. The company has established an extensive service network, including specialized maintenance centers and mobile service units covering major highways across China. This ensures that users can access "all-weather, full-motion" emergency rescue services within 500 kilometers. Industry experts believe that the introduction of the Volvo Truck Service Agreement brings advanced international service concepts to China, addressing the current inconsistencies in the truck after-sales market. With its comprehensive, systematic, and scalable approach, the program is expected to become a powerful driver for growth, solidifying Volvo’s leadership in the Chinese market. Volvo Trucks, founded in 1928 and headquartered in Gothenburg, Sweden, is one of the largest truck manufacturers globally. It operates 18 manufacturing facilities worldwide and serves over 180 countries. In Europe, it has 250 dealers and 770 service centers, while in North America, it maintains 210 dealers and 440 service locations. Since the 1970s, Volvo has sold thousands of heavy-duty trucks in China, becoming a top-selling brand in both Europe and North America. In 2005, Volvo surpassed all Japanese brands to become the leading imported truck brand in China, with a market share of 29%. Today, Volvo continues to invest in its service infrastructure, offering customers not just trucks, but a complete logistics solution backed by a robust after-sales support system. Its product lineup in China includes the FL, FM, and FH series, each designed to meet the evolving needs of the market. Through continuous innovation and a focus on customer value, Volvo remains a trusted name among Chinese truck users. For more information or inquiries, please contact: Volvo Trucks Contact: Miss Zhang Rui, Miss Jiang Kunyuan Phone: [Insert Number] Fax: [Insert Number] Email: becky@volvo.com, karen@volvo.com Website: http://www.volvo.com

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